The recent autumn 2024 initiative by Tommy Hilfiger takes to the lively avenues of New York, spotlighting the newly engaged duo, Patrick Schwarzenegger and Abby Champion. Shot by photographer Alasdair McLellan, the couple displays Hilfiger’s latest collection, which fuses timeless American aesthetics with a contemporary flair.
Tommy Hilfiger Autumn 2024 Initiative
As per Tommy Hilfiger, “Patrick and Abby embody the influential pair of the modern era,” emphasizing their deep bond and the positivity they bring to this initiative. United, they represent a combination of classic preppy fashion and the energetic essence of today’s youth.
Schwarzenegger’s attire draws from traditional garments that echo Hilfiger’s signature style. The “White Lotus” star exhibits a mix of modern varsity fashions, donning Oxford shirts alongside essential pieces like cable-knit sweaters, all featuring tailored prep details. This method respects classic menswear while offering a contemporary refresh.
Schwarzenegger mentions, “The initiative truly felt like a genuine and personal depiction of our relationship thus far.” The narrative flows effortlessly along with the visuals.
With Abby Champion at his side, they enjoy laid-back moments, ranging from snug rooftop embraces to relaxed walks through Central Park. “I always feel uplifted with Abby beside me,” he remarks, underscoring the emotional bond that Hilfiger masterfully weaves with the fashionable pieces.
Their chemistry radiates, not only in the way they sport the attire, but also in how the initiative captures their vibrant interaction. Hilfiger unveils a new chapter in prep fashion—anchored in tradition yet ideally suited for the modern audience. Schwarzenegger articulates, “This initiative is timeless, and we aspire for our connection to endure forever.”
The final scenes of the initiative are seamlessly cinematic, blending urban sophistication with a natural aura of intimacy. It is a campaign that encapsulates the true essence of New York, showcasing a style that transcends temporary trends, leaving a striking mark for autumn 2024.
Image Credit: DFree / Shutterstock
